Managed E-Mail, Social Media, and Online Branding
For Business Consultants, Psychologists, & Other Professionals
As I have for businesses and nonprofits, I have advised various professionals in the strategy and tactics of online branding through social media.
As I have for nonprofits and the talk shows I have produced, I have also managed various e-mail campaigns, as through iContact and MailChimp, and deployed Facebook, Twitter, and other social media widgets in Web sites for professionals.
In addition, I have implemented Google Analytics and Webmaster Tools, and consulted in SEO and employed best practices in the Web sites I have developed; and I have developed original RSS/XML feeds and XML Site Maps for my own sites.
Most importantly, from 2005 through 2011, I edited and, through iContact.com, sent out e-newsletters from Win-Win Workplace Solutions to hundreds of CEOs, executive directors of nonprofits, and other influential clients and colleagues.
As Win-Win’s webmaster, I also posted these newsletters, filled with terrific insights and strategic advice, in an online archive (with a search function I included).
Finally, I am proud to add that they chose to include in one of their respected e-newsletters a lengthy, in-depth article I researched wrote on teamwork and leadership — Coach John Wooden: A Leader’s Leader — in the wake of the great, yet humble man’s passing.