Business Cards, Letterhead, Logos, etc.
OpEdNews.com Logo
As a contributing writer and substitute News and Opinion Editor for OpEdNews.com, I answered the call by Rob Kall, the Executive Editor and Publisher, for a new logo in late 2005: My design was adopted after being favored by a five-to-one margin over the old among readers. It continued to be the official logo until 2008, during which time readership dramatically grew — from 300,000 to over one million unique visitors a month.
Various Favicons
Favicons are the 16-pixel square icons seen in Internet browser tabs and address bars and used to bookmark Web sites as favorites. (Clockwise from upper left) DouglasDrenkow.com, BarryTalk.com (for Barry Gordon), LeadershipPasadena.org (torch/rose artwork by Jason Schaper), and IleneProctor.net.
NewsRap with Barry Gordon Letterhead 
Featured the well-known face of Barry as well as a list of his famous guests in the margin. I color-corrected the blue of Barry’s name so that when printed on my ink-jet printer it matched other materials.
NewsRap with Barry Gordon Business Card
Photo quality cards make an impressive presentation. Making cards on my ink-jet printer allows for flexibility, as when I convinced Barry to dramatically shorten the name of his Web site to BarryTalk.com, part of our e-mail addresses.
Bugs Are My Business Business Card
See Steven’s Web site, which I also designed, for his stellar list of accomplishments.
Bug Art by Steven Business Card
At a glance, one can see what Steven’s art looks like; the card is a conversation piece!
Peter Stekel Letterhead
Like me, Peter is a writer who has written in a wide variety of fields but holds dear his background in the natural sciences: As a botanist, he takes special interest in the ginkgo, a “living fossil”; he supplied the drawings of leaves for the letterhead.
Douglas Drenkow Portrait Painting: Letterhead
The stationery presented not only my writing, including quotes from satisfied clients and subjects, but also a “gallery” of my paintings.
Douglas Drenkow Portrait Painting: Gift Certificate
See my portrait site for more information. This and the certificate at right were composed from 19th Century, copyright-free elements.
Douglas Drenkow Portrait Painting: Certificate of Authenticity
Once again, see my portrait site for more information. The “classic” look reinforced the classic appeal of portraiture.
Drenkow Media: “The Computer Tutor” Mascot
Created in the style of mascots at colleges, where my principal market resided. This logo, accompanied by copy reinforcing the idea that educational software held advantages over books, appeared in college newspaper ads and a tabletop display.
D.E.D. Electronic Publishing: “Keys to Open Minds!” Logo
Originally, Drenkow Media was known as D.E.D. Electronic Publishing, for which I created a logo incorporating a personal font (Brush Script) for my initials and the tagline, a “computer font” for Electronic Publishing, a “key” design that tied it all together (with a 5.25“ floppy diskette, common at the time, at the “business end” of the key), and a tagline that summed up my enthusiasm for the potential of new media. This logo appeared in ads and on a tabletop display.
